The School of Graduate Studies at the University of Professional Studies, Accra (UPSA) has organised a business plan and pitching competition for its Masters of Business Administration (MBA) in Impact Entrepreneurship and Innovation students.
The competition, held on Friday, April 28, provided a platform for some 21 MBA students to pitch their business ideas to a jury of investors, business experts, and facilitators.
The plans were assessed on four metrics, including business potential, economic sustainability, implementation capacity and social impact potential.
The judges were impressed with the quality of the submissions and had a tough time selecting the top contenders.
At the end of the competition, Letitia Ohene-Effah (Lead Afrique) won the prize for the Best Start-up Business, while Charis Naa Dromo Laryea of Kadosh Ghana Limited took home the prize for the Best Business Idea.
Other winners included Obaa Yaa Appietu-Ankrah (Glitz@OBY Company Ltd) for Best Social Impact Business; Dr Abraham Gaitu (Salaria Eyemed) for Best Social Impact Business; and Dr Mark Tutu Sarpong (Naanfields Farm) for Best Scale-up Business.
The Programme Coordinator, Dr Andrews Ayiku, said the competition was aimed at fine-tuning the business ideas of the young entrepreneurs while helping them receive immediate feedback from the panel of judges, with the aim of exposing them to some of the opportunities and challenges they may encounter in the world of business.
Participants also acquired practical knowledge on how to approach investors, what investors expect from entrepreneurs, and how to establish a link with the entrepreneurial ecosystem.
“The Business Plan Competition is the final assessment of MBA participants’ business projects,” Dr Ayiku explained.
“Even though some of them are already active entrepreneurs, what participants present is a business idea or plan that ranges from starting a new business to scaling an existing one to exploring a new market for one’s product.”
Dr Ayiku stressed that the Business Plan Competition was a huge success and proved that UPSA was not just a place for academic excellence but also a hub for innovation and entrepreneurship.