Winston A. Inkumsah

Faculty: Management Studies
Department: Marketing
Mr. Winston Asiedu Inkumsah is a focus, motivated and research oriented marketing lecturer at the faculty of management studies of UPSA. Currently a PhD candidate at the Graduate school of UPSA. He holds an MSc Marketing and management degree from University of Bradford, School of management in UK. He has interest in issues relating to building and assessing the efficacy of strong brands, experiential marketing, customer service under the discipline of brand management and service marketing. He is also passionate about corporate marketing and customer service research within the Ghanaian context.

Prior to embarking on the academia journey, Mr Inkumsah offered his marketing and sales experience in several industries as well as within the public sector here in Ghana, UK and China. .

He has competencies that spans integrated marketing communications, trade and logistics, events planning, customer service, team development and management, experiential activities, amongst others. .

Among the range of marketing modules taught over the years, Mr. Inkumsah currently lectures in Strategic marketing planning and Strategic Brands management and principles of marketing. .

Technology proficiency includes the use of most of Microsoft suites, teaching and research software and apps, social media platforms, such as facebook, linkedin, Google+, e.t.c.